In the past decade, multiple brands have taken a crack at the smartphone market in India. Coolpad is one of the few brands that has been able to sustain the competitive market, thanks to its innovative approach. The company has been launching smartphones with unique features at affordable pricing. Whether its Cool 1 Dual or Note 3, Coolpad’s customer-centric model has brought out game-changing products in the Indian market.
Most of the Coolpad smartphones have been receiving positive reviews across the board, since its entry in the Indian market. Coolpad has successfully garnered almost $3 billion in revenue each year. According to feedback and product reviews at Amazon.in [Amazon India], the Coolpad Note 3 smartphone came on top in the customer satisfaction parameter, thanks to its technological prowess. The Shenzen-based company already had more than 6000 patents in mobile technology, including the ‘Dual-mode and Dual-standby Technology’. Coolpad was the world’s first CDMA/GSM dual-mode, dual-standby smartphone. Additionally, the Coolpad Note 3 was one of the first smartphones to bring 3GB RAM and a fingerprint sensor in its price segment.
Coolpad Note 3 Lite
Coolpad has consistently brought unique features in almost all its smartphone devices. The Coolpad Note 3 Lite [lauched at a competitive price of INR 6,999] also came with a fingerprint scanner, making it the cheapest smartphone to sport a fingerprint scanner. The company ended up selling 25,000 units of Note 3 Lite smartphone in 8 seconds time.
The Coolpad Max [launched at INR 24,999] was launched with ‘Dual in One’ option and offered data encryption by default with dual isolation technology. It offered separate space for professional and personal data and better security for user data. The flagship device was powered by a Qualcomm Snapdragon 617 CPU, and 4GB RAM. along with a 5.5-inch FHD display. It also featured a 13 MP rear camera with f/2.0 lens, ISOCELL image sensor, and a 5 MP front camera.
Coolpad Mega 2.5D
The ‘selfie’ focused Coolpad Mega 2.5D [priced at INR 6,999] smartphone came with 8MP front and rear cameras, wherein the front camera sports an 83.6 degrees field of view. It was powered by 64-bit MediaTek MT6735P Quad-core CPU, Mali-T720 GPU, and 3GB RAM.
While the Coolpad Note 5 was launched with 4010mAh battery.
Coolpad Cool 1 Dual
Recently launched Coolpad Cool 1 Dual was launched with dual camera phone feature. The new smartphone comes with a 13MP rear camera with f/2.0 aperture, PDAF [phase-detection auto-focus], and a dual-tone LED flash. It comes with 4K video recording capability. There is also an 8MP front camera with f/2.2 aperture and a wide 80-degree lens, on-board.
Coolpad’s philosophy of offering optimum value for your money has really paid off. The focus on bringing in something new at an affordable price has made Coolpad, one of the most sought after and reliable brand in the budget segment.
Last week, Coolpad launched a lighter version of its Note 5 smartphone. The new Coolpad Note 5 Lite sports a 5-inch 2.5D curved glass IPS display with an HD resolution and pixel density of 294ppi. The new smartphone has a 70.6 percent screen-to-body ratio. It is powered by a 1GHz quad-core MediaTek MT6735CP processor along with 3GB of RAM and a Mali 720 GPU. The dual-SIM smartphone sports a 13-megapixel rear camera with dual-LED flash, and an 8-megapixel front camera with LED flash. The power-packed device comes with 16GB internal storage that can be expanded up to 64GB via a micro SD card. It is backed by a 2500mAh battery that offers up to 200 hours of standby time.